Search

Internet Retailing - Estée Lauder shifts to ‘v-commerce’ as it embraces the metaverse for Too Faced

Our latest project for The Estée Lauder Companies Inc.'s brand Too Faced Cosmetics invites shoppers into the Metaverse where they are fully immersed into the world of Maison Too Faced. This first-of-its-kind retail experience includes interactive gardens filled with hero products, brand mascots to interact with, plus the opportunity to play games to capture discount codes.


Read the full Internet Retailing article here: https://internetretailing.net/strategy-and-innovation/strategy-and-innovation/estee-lauder-shifts-to-v-commerce-as-it-embraces-the-metaverse-for-its-too-faced-arm-24271




39 views0 comments